Fast and focused mobile websites for Autoglass

In 2010, we developed a mobile website for Autoglass (m.autoglass.co.uk) to provide a user-friendly and efficiency way for customers to book windscreen repair on the go.

Mobile visits to websites are increasing exponentially. Around the launch of the mobile site, Autoglass's parent company Belron noted that in one key market, mobile traffic had grown by 250% in the last nine months.

Built over just eight weeks, using a iterative, user-centred design process, the site creates an app-like experience (including GPS-positioning, maps, email and phone dialling) with the benefits of the mobile web – cross-platform accessibility, no app store dependencies, and quick and easy to deploy changes.

Users aren't always in range of a Wi-Fi or even 3G signal,  so performance is paramount at all times, with heavily-optimised HTML, CSS and images keeping page weights to an average of 4-8kB, and below 15kB at all times.

Global rollout

Net Efficiency has since rolled out over 20 mobile websites for other businesses within the Autoglass family, including Safelite in the United States, Carglass in Europe, and O'Brien in Australia. All are built on a common TYPO3 CMS platform.